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Premium Revenue Opportunities

Problem

Monetizing your website through advertising sales is difficult as a small publisher:

• Ad networks yield low payouts. Despite the quality of your traffic, ad networks consistently devalue your advertising inventory.

• Direct ad sales take work. It's no secret that there’s good money in direct ad sales, unfortunately it takes valuable time and resources that not everyone has.

Solution

AdVolcano creates new revenue opportunities for publishers by taking the benefits of direct ad sales and putting them in an ad network environment:

• Custom ad sizes. In addition to standard ad sizes, we offer a customizable unit that integrates seamlessly with your website.

• Set your own prices.  Our marketplace connects you with advertisers and allows them to purchase text-ads at a fixed-cost. You set the prices and available timeframes. Any unsold inventory is backfilled by Cost Per Click ads (optional).

• Direct advertiser communication. When advertisers purchase ads, they can request custom campaign add-ons, unique to your website. Before the campaign goes live you can negotiate pricing details and campaign specifics directly with the advertiser – opening you up to premium revenue opportunities.